Evaluation Techniques

Questionnaires, post-it notes, online voting, marbles in a jar, focus groups, storyboards, one to one interviews, shaddowing, observations – all these evaluation techniques and more are useful to the museum practioner.  It is essential to know from the start why and what you are evaluating and how you will analyse and use the results.

Evaluation should be done at the start (formative), during and at the end of a project (summative).  It can be quantitative (numbers and hard data) or qualitative (opinions, feelings).